Truehold Promotions, powered by Proforma | Your Source for Branded Merchandise


Truehold Promotions was founded by Richard Liebert on the premise that Truehold would be a different kind of promotional products company. We want your customers to feel great about your brand. From start to finish, we are there to ensure that your project is successful. Our goal is not only to deliver quality branded merchandise and products, but also a level of service that exceeds expectations, on time and within budget.


We now partner with Proforma, one of the largest branded merchandise provider in the country. As Truehold Promotions, powered by Proforma, we are able to offer our clients a wider range of resources, with over a half a million products from tens of thousands of suppliers.  


Our sister company, Uniforms by Truehold, also provides branded apparel for company uniforms, holiday gifts, and giveaways.




With his extensive background in sales and marketing, Rich knows what it takes to execute successful promotions. He has an innate sense of good visual design and effective branded merchandise from his years of experience as a photojournalist.


Rich brings this expertise to every client, every time, in every project. He begins by first consulting to understand the client’s business, their project goals, target audience, and budget. Utilizing this information, he then can source and create promotional products that make a lasting impression.   


He loves to collaborate with clients and he derives great satisfaction from contributing to the success of their businesses. While his offices are based in Long Island, NY, Rich enjoys helping small businesses, nonprofits, and larger corporations nationwide. When Rich is not busy driving success for his clients, you can probably find him photographing nature or sailing. He also enjoys traveling and spending time with his family, especially the newest addition, his granddaughters, Lillian and Sydney.


In the News


We were recently featured in an article on Newsday, talking about how small business owners are adapting to COVID. Read what Rich has to say here.

Printing Services

Your printed projects speak volumes about your business and brand. As your printing expert, guiding you through the printing process is a key component for a successful printing project.

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Branded Merchandise

Custom branded merchandise is an integral part of any comprehensive marketing campaign, and can help build your business.

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Custom Packaging

First impressions matter. For a full service approach to branding, be sure to include the right packaging component for all your promotional marketing and production items.

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Uniforms & Apparel

Access the most functional, fashionable and trend-setting apparel in the wearables industry.

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Local & Global Fulfillment

We make eCommerce and complex logistical projects easier than ever before to manage with our network of local and global distribution channels.

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eCommerce Solutions

eCommerce solutions will revolutionize the way you do business.

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Digital Media

Turn an ordinary message into an extraordinary story - your story. The use of digital media in marketing and communication positions you as a cutting-edge innovator.

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Awards & Recognition

Giving staff, employees and business partners the recognition they deserve is rewarding for everyone.

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Smart Communications

Cover all your bases with comprehensive marketing in the form of Smart Communications.

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Creative Solutions

Count on Proforma to be more than your average business partner.

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Learn how our Promotional Products & Programs can help your company get the recognition it deserves.

Contact us today